Corporate Identity

A corporate logo is much more than just an element applied to a business card, letterhead or envelope. It is the signature used to identify your company.

A logo should represent the purpose of the company it represents. It should conceptually represent what the company does in either a figurative or literal translation. A logo needs to be versatile enough to be used on any medium, from a business card to a billboard and everywhere in between. A logo should be recognizable and easily interpreted.

Designing a successful logo is about finding a solution to a very complex communications question.